“Jose Palomino not only points out the crucial significance of a value proposition, but also shows you how to create one—an extremely good one. His brutal honesty should be your cherished ally. His ideas are pure gold—no, even more valuable.”
Jay Conrad Levinson
Bestselling Author “Guerrilla Marketing” Book Series With Over 20 million Sold

“Value Prop gets to the heart of what matters in competitive markets—why should customers do business with you? It is a guidebook that shows how to take complex products and services to market with a simple and powerful message that opens doors and leads to improved market share gain.”
Michael Treacy, Treacy & Company Inc.,
co-author, The Discipline of Market Leaders and author, Double-Digit Growth

“Jose Palomino knows that the secret to effective communication is an understanding of how your products and services solve problems for customers. In Value Prop, he shows the importance of listening before you start selling. If you want to connect to your customers and stand out from the rest of the pack, follow Palomino’s proven formula.”
David Meerman Scott
Bestselling Author The New Rules of Marketing and PR

“Jose Palomino (Value Prop President) conducted a workshop for our group of CEO’s and the consensus was simply the highest score we could give. The topic, and Palomino’s ability to deliver a well constructed message and the relevance of the topic in their lives made for a “perfect storm.“ Palomino’s ability to engage with the audience, to stimulate thought and dialog, and to articulate the importance of value propositions in real life business yielded a high value and meaningful experience. This was time very well invested and will bear fruit for years to come.”
Scott Walker, Convene Chair, Philadelphia Region
Convene is a National CEO Peer Group Organization

“We have worked with Value Prop and its Founder, Jose Palomino, for several years. The principles and methodology employed by Value Prop produced real world change for us and our sales staff. From concept to nuts and bolts application in real world situations, this approach left our people feeling that they could actually grow in this economy with the insight they gained from the Value Prop program.”
John Szal, Founder and President – Spherical Concepts, Inc. Frazer, PA
Spherical Concepts produces the world renown line of National Geographic Globes and is now the Retail Map and Globe division of $500M education products company Herff Jones, Inc.

The “Value Prop” system is the architecture for my business’s success. This methodology helped me grow a singular idea into a company with global clients in less than 6 months. For business owners and entrepreneurs looking to make it big—go with VALUE PROP!”
Nathan Egan, Founder and Managing Partner, Freesource Agency, leading Social Media Strategy Firm

“With the help of (Value Prop founder) Jose Palomino, we have been able to extend our leadership in the national Health care graphics and multimedia arena. Quite simply, they have proven invaluable in helping Creative MediaWorks improve its sales effectiveness and marketing consistency.”
Richard Van Fleet, President, Creative MediaWorks, Inc.

“The principles of Value Prop have been game changers for us. Their training, coaching and support have helped us weather the current storm and even find growth we didn’t think was possible.”
Terry McBride, Vice President, Burns & McBride, Inc.
Delaware-based Oil Distributor

“Value Prop provided a variety of go-to-market services to my team. Consistently delivered high quality results and found innovative ways to improve performance. Their unique “I3″ approach has proven invaluable to my team’s work.”
Jon Derome, Director, SAP Americas

“…a proven leader with an extraordinary background that brings real-world experience to marketing and sales concepts…ability to effectively communicate with all levels of the organization creates tremendous value and results.”
Jim Rich, Director, Salesforce.com

“…a pleasure to work with, on-point insight into client’s operations and goals, and delivers value to whatever project they are part of.”
Amanda Puppo, Owner, MarketReach, Inc.

“Jose is one of the smartest sales and marketing minds I’ve ever worked with, and I follow many of his lessons to this day.”
Mark Feffer, Managing Editor, Dice.com

“I worked with (Value Prop President) Jose Palomino when he was with Yankee Group and he was the consummate professional, responsive and helpful in all our interactions and business dealings. He is a pleasure to work with!”
Susan Pullin, Vice President Industry Analyst Relations, CSC

“…energetic, challenging and demanding…and a real pleasure to work with. As a project leader, excelled at bringing the team together around solutions to difficult design and technology issues.”
Whitney Quesenbery, Principal Consultant – Design and Usability, Cognetics Corporation

“… a master when it comes to sales, marketing, and relationship building…helped us create excellent sales material that helped drive sales.”
Ali Abuhassan, SAP Americas

“Jose Palomino (Value Prop founder) is a sales professional and a master at driving the sales process. He’s detail oriented,hard working and never afraid to ask the tough question in the meeting. Jose understands the value of building and fostering strategic relationships.”
Michael Goodman, Senior Analyst, Yankee Group

“They truly understand the value of building and fostering strategic relationships. Jose Palomino is a consummate professional and proven leader and interfaces at multiple levels with leading companies in industry.”
Stephan Rist, Regional Sales Vice President, Iconoculture, Inc.

“…excels at asking hard questions, and in our work together, has been tremendously helpful in showing me how to view business problems from multiple perspectives.”
Michael Sperger, SAP Americas

“Integrity and vision — two words that instantly come to mind as synonymous with the level of leadership provided by (Value Prop founder) Jose Palomino. Whether guiding the discussion or providing sage advice as a consultant, Jose’s professionalism and insights are a marked contribution to the team. Having worked directly with Jose on several projects, I value his ability to merge personal drive with humility and look forward to working with him again.”
Gigi Fergus, RN, BSN, MBA, CCRN, Healthcare and Organizational Change Consultant, Memorable Care, Inc.

“Our team hired g2m Group (Value Prop) to improve field-facing material as well as the precision of our strategic briefings. Enormously helpful, always open for feedback and willing to help. I recommend them very highly if you want to better communicate on a personal level, be sure to understand your clients’ objectives and deliver high value to them.”
Antje Eisenberg, SAP Americas