
Remember when we were little kids and were often reminded by our parents to say ‘please,’ ‘may I’ and ‘thank you?’ These words are short and simple, but are very powerful nonetheless.
As we grow to be adults and strive to achieve success in our careers, we often forget the power of these words and fail to remember that using them often can go a long way. They can earn us respect, gratitude, admiration and yes, love.
Marketing and salespeople should learn a thing or two from one of kindergarten school’s most valuable lessons: politeness and gratitude.
When was the last time you said thank you to a new or returning customer? Personalized thank you notes are a way to get more business. Check out some sample thank-you notes for sales and you’ll see what we mean.
Saying thank you is one of the most excellent habits to cultivate. Words of gratitude are always wonderful to hear. It does not only make the recipient feel good – it makes YOU, the speaker, feel good as well.
In this buy-and-sell-oriented world, a simple ‘thank you’ means a lot, and it’s also one of the things that make customers, clients and prospects come back. Thank-you notes, whether in physical form or sent via email, are a great opportunity to put your name in front of your customers, strengthen relationships, and help you stand out.
Here are some key opportunities for saying ‘thank you’:
• Getting new business from a person or a team
• Getting a flattering remark or suggestion from a client, customer or even an employee
• Getting referrals from a client or customer
• Getting excellent work done by employees that led to more customers
There are plenty of ways to say thank you. As a marketer or salesperson, get creative. Never underestimate, in particular, the power of a handwritten thank you note. Whether you say these words in person, via email or over the phone, deliver it with much enthusiasm and really mean it. It can make a big difference in the way you do business, and in how the world sees you.



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