Original Post: 7 Questions That Keep You Locked In On Growth
By John Jantsch | September 4, 2012
I love this list of questions. You could print out this list, bring it to every team meeting, and stay focused in on growth. All of them are on point, but I especially think #3 is interesting:
“The right to tell your story, what really makes you unique, is something that’s earned.”
Very true. I think a lot of companies assume they can just share their story, but if the customers aren’t listening, what’s the point? It’s like telling someone your life story without even introducing yourself first – it’s awkward, forced, and is bound to turn someone away.
Before sharing their story, businesses MUST ask – “Have we earned it yet?”