High-Performance Marketing begins with a Powerful Value Prop! “If you want to connect to your customers and stand out from the rest of the pack, follow Palomino’s proven formula.” — David Meerman Scott, Bestselling author of The New Rules of Marketing and PR “Value Prop… is a guidebook that shows how to take complex products [...]
eCourses are fast, flexible learning modules designed to accelerate your understanding and implementation of key Value Prop concepts. Delivered via email, modules contain links to supplementary content such as lively expert-narrated videos, easily-referenced PDFs, and task-oriented templates.
Download the latest Value Prop insights and recommendations in our eBooks. Convenient to read on your laptop, mobile device, or e-reader Hyperlinked to additional online content and recommended resources Keeps your value prop lean, mean, and green! (no paper, no waste)
Assessments provide valuable insights into your current value prop, marketing and sales platforms, marketing and business strategies, and operational capabilities.