Live Workshop
This full day Live Workshop provides the tools and guidance to develop a complete, ready-to-act-on, Go-To-Market FlightPlan. This simple, yet comprehensive, project methodology aligns your team and assets for go-to-market success.
The FlightPlanTM Workshop delivers an interactive and engaging platform for your Marketing and Sales Departments to build a collaborative and effective go-to-market strategy.
Exploration
- What is our market entry strategy?
- Do we have a defined go-to-market plan?
- Is our current marketing plan effective?
- How well can our sales and marketing people articulate our marketing strategy?
Results/Outcomes
Participants will have developed their FlightPlan™ in a collaboration with peers and colleagues.
Benefits
Focusing your message is half the battle — creating an implementation strategy is the other half! Turn your strategy into action and see your revenues grow while minimizing time wasting and ineffective processes.
Tools/Resources
In addition to an interactive web session/ conference call, this course provides:
- FlightPlanTM Excel Workbook
- Are You Ready? Assessment
- Marketplace “in the know” Assessment

