Nicole Snow is the CEO of Inc. Magazine 5000 company, Darn Good Yarn (see how Inc. profiled them here.)
Darn Good Yarn is a leader in the movement among great companies that believe they can do well by doing good. The company employs 600 Artisans around the globe, recovers over a million lbs. of waste materials, and promotes independent artists from around the world. Oh... and they sell a LOT of yarn.
Not only that, they employ a dynamic team for this global business from near Albany, NY. As Nicole puts it:
"Darn Good Yarn started from two boxes of recycled silk yarn that I stored in a corner of our spare bedroom. I soon learned that the people who make this yarn needed a better way to make a better living. They needed sustainability and safety in their day-to-day jobs. Falling back on my college education and experience in the Air Force, I realized that I could potentially bridge that gap and provide them with the opportunity for a better life."
Nicole is also a recent alumnus of Value Prop's Revenue Throughput Program - which was introduced to her through our partnership with Albany-based Center for Economic Growth. This interview captures how the Program has helped Nicole drive growth for her manufacturing, distribution, and e-commerce business.