Connecting with Your Target Customer with Jose PalominoDec 06, 2022
Business Growth On Purpose || Episode 202
About This Episode with Jose Palomino
In our B2B strategy series, we've talked about identifying and finding your ideal customer so far. Today, we tackle the next critical step: connecting with your ideal customer.
We get into key questions like:
- Topics and questions your ideal customer cares about
- How to use digital strategies to scale your footprint
- Actionable steps to deepen connections and convert business
The key is no silver bullet – it's an articulate, intentional strategy. You can test theories and fine-tune your approach over time. Being "on purpose" is the best way to move forward.
Listen to Business Growth On Purpose
When you're done listening to Jose, take a look at the other innovators and business thought leaders we've recently had on the show.