Expanding Your Target Customer with Jose PalominoNov 21, 2023
Business Growth On Purpose || Episode 302
About This Episode with Jose Palomino
Many owners are concerned that when they sharpen their focus on a more specific ideal client, they might be leaving money on the table. It's a good question!
Narrowing your focus is only one part of the equation, focused on helping you convert opportunities at a higher percentage and gain better-aligned customers. Now, it's time to strategically expand your focus using that target customer.
We'll cover topics like:
- How to expand your relationship with your best clients
- How to identify new pools of ideal clients
Listen to Business Growth On Purpose
When you're done listening to Jose, take a look at the other innovators and business thought leaders we've recently had on the show.