Let's Talk

Marketing Metrics That Matter with Christina Inge

podcast Apr 11, 2023
 

Business Growth On Purpose || Episode 238

About This Episode with Christina Inge 

Our guest today is Christina Inge, founder of Thoughtlight, a Boston digital agency. Christina is an author, thought leader, and expert in the area of digital marketing and marketing metrics. In this episode, we will discuss what can and should be measured and how you can leverage technology to help you grow your business on purpose.

Christina is the author of "Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies". She has two decades of experience leading digital strategy and managing complex marketing technology projects. She specializes in articulating effective, efficient digital strategies for organizations using the latest channels to drive results.

Visit Christina's website after listening to today's episode. 

 

Listen to Business Growth On Purpose 

When you're done listening to Christina, take a look at the other innovators and business thought leaders we've recently had on the show.

View Recent Episodes