Does Account Based Marketing Work for Small-Medium B2B? with Mike Maynard
Sep 22, 2021
The Revenue Throughput Podcast || Episode 55
About This Episode & Mike Maynard
Our guest today is Mike Maynard of Napier B2B. Napier B2B is a company based in the UK and they specialize in account-based marketing. This episode will unpack ABM and discuss why AMB might be exactly what you need, even if you’re in a small to mid-sized market without a ton of resources.
Mike is a self-confessed geek who loves talking about technology. He believes that combining the measurement, accountability and innovation that he learnt as an engineer with a passion for communicating ensures Napier delivers great campaigns and tangible return on investment.
After listening to today’s episode, check out https://www.napierb2b.com/technology-marketing/ for more information about Napier B2B and Mike Maynard.
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