THE BLOG

Bound by the Tactical; Blinded by the Strategic

strategy Jul 10, 2012

Do you know what I mean by that title? You should, because we see it every day in the business world.

Sometimes we think too small – we can only think of what we see in front of us – and we are thus bound by the tactical. Other times, our vision is too big – we are out to...

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The Windows Phone, Part 1: What’s the Point?

competition marketing Apr 24, 2012

Disclaimer: I am fully away this article might make me a few enemies. But it must be said. Because really, it’s what we’ve all been thinking anyways.

What’s the point of the Windows Phone?

I’m not trying to be unnecessarily biting here. Really – I’m genuinely...

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5 Paths to Real-time Competitive Insights

As an entrepreneur, product manager, or CEO, you have to be vigilant of what is going on in the marketplace. Are you taking a holistic view of both competitors and even more importantly, trends? Ask yourself: are you really offering something that has a truly distinct Value Proposition? If...

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Strategic Questions

strategy Feb 11, 2011

Former Avaya CEO Louis D’Ambrosio’s frames strategic planning this way: “We’ve established three key priorities: strategy, execution, and culture. What’s most important is the interrelations between the three.” Given the formation of your go-to-market...

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How to Identify Your Historic Customer

Often, businesses don’t take the time to define who their ideal customer is.

Not simple stats on the status quo of current customers – but thinking through who their “ideal” – best – perfect –want more of these – customers...

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Persistent Value Props

value proposition May 19, 2010

I’ve been asked at times to describe the I3 Principles (innovation, indispensability, and inspiration) for the value propositions for companies that have been in the lead for a long time. That is to say, how can they still be innovative after all these years? How are companies...

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The Real Thing… the Heart Thing

customer service Mar 24, 2010

Flying to the technology conference DEMO, in Palm Desert with a client. Instead of thinking about the conference and what I will see and who I will meet – I’m wondering, “why doesn’t Southwest fly Philly to Palm Springs?” Really. Because it makes a difference to me....

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Why Do Some Businesses Thrive And Others Fail In A Recession?

ownership recession Oct 05, 2009

Editor's Note: This post was originally published 10/05/2009 and has been updated for accuracy and relevance. 

Success in business means being able to weather storms. Often times, we credit external reasons for the growth or failure of a business--but by looking at the past we...
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